Black Friday: 5 Must-Try Digital Marketing Tips for Record Sales
If you’re not using these Black Friday digital marketing strategies, you might as well sit out and watch…
Blog & Insights
Digital Marketing Insights From the Experts
Strategy, trends, and actionable advice from Intero Digital's team of specialists across SEO, paid media, content, and more.
How to Leverage Google Ads and SEO for Total Maximum Impact
By leveraging the combined power of Google Ads and SEO, you can create a digital marketing strategy that…
Paid Media Success: Lessons From a Top-Performing Campaign
Dive into the paid advertising lessons learned from MyComputerCareer's top-performing campaign. See what paid media success can look…
What is Audience Segmentation?
Audience segmentation is a strategy that avoids having to create “billboard-style” advertising and marketing efforts that don’t address…
How Does Your Google Ads Quality Score Affect CPC?
Crack the code of low Quality Score in Google Ads with our expert analysis. Understand how your Quality…
Understanding Cost Per Acquisition
Traditional marketing and advertising avenues such as TV, billboards, newspaper, and magazine ads are effective means of creating…
The Dos and Don’ts of Incorporating AI Into Your PPC Efforts
Unlock the power of AI tools for PPC advertising campaigns. Discover how to incorporate AI into your business…
Paid Media Playbook: Tools to Improve CPA Marketing Strategy
Learn how to build a custom, results-driven paid media campaign. Download our whitepaper for expert tools that will…
How Earned Media and Paid Media Complement Each Other
As benefits of earned media start to take effect — like boosted credibility, trust, and referrals — you…
How to Define a Target Audience That’s Not Too Broad or Too Niche
Discover how to define a target audience that's not too broad or too niche. Take these steps to…
The Value of Full-Service Digital Marketing
Are you ready to get started with a digital marketing strategy that’s refined for the digital age? We…
A Brief History of Search Engine Marketing (SEM)
It hardly seems new, but the concept of what a search engine is has only been in the…