Case Study Software & SaaS Paid Media

How Software AG Earned a 1,358% Increase in First-page Rankings

Technology company focused on connecting applications on the ground and in the

+1,358% First-page rankings
4-Month Snapshot
Software AG website
Services Provided
Paid Media SEO
About the Client

Software AG

Software AG is a technology company focused on connecting applications on the ground and in the cloud, enabling businesses, governments and humanity to see opportunities, make decisions and act immediately.

The Goal

Software AG wanted continuous growth and a steadfast digital marketing partnership that could help

Software AG wanted continuous growth and a steadfast digital marketing partnership that could help them thrive in the digital space.

Definition of Success

  • Increase qualified, conversion-ready traffic
  • Improve campaign ROI and lower CPA
  • Strengthen long-term organic visibility
The Strategy

Intero Digital helped Software AG through site launches, tracking implementations and economic downturns. The Intero team uses advanced SEO and paid media strategies to continuously help Software AG capture more online market share and leads. "Since the beginning, Intero Digital has been a reliable partner." Director of Global Digital Marketing Software AG

Intero Digital helped Software AG through

Intero Digital helped Software AG through site launches, tracking implementations and economic downturns.

The Intero team uses advanced SEO

The Intero team uses advanced SEO and paid media strategies to continuously help Software AG capture more online market share and leads.

"Since the beginning, Intero Digital has

"Since the beginning, Intero Digital has been a reliable partner." Director of Global Digital Marketing Software AG

The Results

Campaign Results

1,358%
increase in first-page rankings
640%
increase in paid media conversions
The Impact

Software AG saw a 1,358% increase in first page rankings and now has more than 8,000 rankings on the first page. YOY, paid media conversions increased by 640% while CPA was simultaneously reduced by more than 50%. The reduction in CPA alone resulted in a savings of at least $126,000.

"Since the beginning, Intero Digital has been a reliable partner." Director of Global Digital Marketing Software AG

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