Case Study E-commerce Amazon Marketing

How MOJO Outdoors Achieved a $606,793 Increase in Shipped COGS

MOJO Outdoors, a leader in the hunting industry known for its innovative

$606,793 Shipped COGS
4-Month Snapshot
MOJO Outdoors website
Services Provided
Amazon Marketing SEO
About the Client

MOJO Outdoors

MOJO Outdoors, a leader in the hunting industry known for its innovative and industry-leading motion decoys, has partnered with Intero Digital to enhance its Amazon presence and solidify its market leadership. With the goal of becoming the preferred brand on Amazon for hunting products, MOJO Outdoors sought a comprehensive strategy to overcome the competitive landscape and ensure its products are an essential for every hunter.

The Goal

Setting the Stage for Sustainable Growth

ESS Universal needed to grow the volume of commercial quote submissions from institutional buyers — without cannibalizing existing Google performance or diluting lead quality. The bar for success wasn't just more leads. It was more of the right leads.

Definition of Success

  • Increase qualified, conversion-ready traffic
  • Improve campaign ROI and lower CPA
  • Strengthen long-term organic visibility
The Strategy

For nearly a decade, Intero Digital has collaborated with MOJO Outdoors, focusing on Amazon to spur significant growth. Understanding the seasonal nature of its products, a tailored seasonal calendar was developed to spotlight specific products at optimal times. During these peak periods, we intensified advertising campaigns, updated SEO practices, and optimized product variations, ensuring sustained growth across the entire portfolio throughout the year.

For nearly a decade, Intero Digital

For nearly a decade, Intero Digital has collaborated with MOJO Outdoors, focusing on Amazon to spur significant growth.

Understanding the seasonal nature of its

Understanding the seasonal nature of its products, a tailored seasonal calendar was developed to spotlight specific products at optimal times.

During these peak periods, we intensified

During these peak periods, we intensified advertising campaigns, updated SEO practices, and optimized product variations, ensuring sustained growth across the entire portfolio throughout the year.

The Results

Campaign Results

$606,793
Shipped COGS
19.5%
YoY Growth
The Impact

MOJO Outdoors has successfully established a dominant brand identity on Amazon, which has significantly contributed to its overall brand awareness and growth. The strategic partnership with Intero Digital continues to drive impactful results, ensuring MOJO Outdoors remains at the forefront of the hunting industry on both Amazon and its website.

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