Case Study Software & SaaS Paid Media

How Arcadia Earned a 510% Increase in First Page Rankings in the 1st Six Months

Arcadia Data is a business intelligence platform that leverages real-world data to

+510% First page rankings in the 1st six months
4-Month Snapshot
Arcadia website
Services Provided
Paid Media SEO
About the Client

Arcadia

Arcadia Data is a business intelligence platform that leverages real-world data to power digital healthcare solutions.

The Goal

After speaking with several other vendors in the industry and getting recommendations from their

After speaking with several other vendors in the industry and getting recommendations from their network in Silicon Valley, Arcadia Data decided to partner with Intero to amplify their message and gain more visibility for their site.

Definition of Success

  • Partner with Intero to amplify their message
  • Gain more visibility for their site
The Strategy

Arcadia Data had a sizeable site with great content and resources, but did not have a lot of exposure online. We conducted a full audit of their website, addressed technical issues and prioritized the pages where we could make the most impact.

Audit & Foundation

We started with a deep audit to surface technical issues, content gaps, and unrealised opportunities.

Targeted Execution

Our team executed against the highest-leverage plays — keyword targeting, on-page optimisation, and creative refresh — focused on the metrics that drive revenue.

Iterate & Scale

We measured weekly, doubled down on what worked, and reinvested gains into the next layer of the strategy.

The Results

Campaign Results

510%
increase in first page rankings in the 1st six months
23x
return on internal goals
The Impact

Within the first six months, there was a 510% increase in first page rankings. To date, that increase is now 2122%. Arcadia Data also saw a 23x improvement upon their initial internal goal.

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